Permanent Color Kit

I love the Warm Brown color.

I love the IGK color for hair. Originally I used the Smokey Scarlet. This go round I tried the Warm up and I love it!! My hair always looks healthy and feels soft after I use the color. I also pair it with the Expensive gloss. I look so sleepy in the picture, but my color is on point!

I'd be giving less stars if I'd paid full price. Hopefully they're discontinuing this color because it does nothing. I have level 8-10 (under is darker, top is lighter), so it should have at least deposited some pink. (My hair takes color very well and has been every shade). It appeared a little pink as it was processing, but when I washed it out, all it did was tone the small amount of brassiness. I've never had a permanent, or semi-permanent, color do so little. It is packaged well and the mask was nice. Probably wouldn't try again. Sticking with my tried and true vivids.

Decided to try this product because it said it had good grey coverage. Followed the instructions including leaving it on longer for stubborn greys. As soon as I washed the dye out, my roots were showing. Didn’t cover them at all. I’m disappointed both by the money I spent and the results — plus I needed my hair ready for an occasion two days from now. Going back to Madison Reed I guess.